Hootsuite
Manage your social media networks, schedule messages, engage your audiences, and measure ROI all from one place. Link below for main hootsuite site https://www.hootsuite.com/ Link below for resources, tools and templates: https://blog.hootsuite.com/
Later
Later is an all-in-one social marketing platform for the main social networks. You can plan, analyse and publish your content. https://later.com/
Creator Studio
Create, manage and get insights on your Facebook and Instagram platforms using Meta’s tools. https://business.facebook.com/creatorstudio/home
Zoho Social Media Management
Social media management software for growing businesses and agencies. Manage multiple social channels, schedule unlimited posts, monitor keywords, and collaborate with your team—all from a single dashboard.
URL builder
Use this tool to add Custom Campaign parameters to your URLs. https://ga-dev-tools.web.app/ga4/campaign-url-builder/
Rival IQ
Rival IQ is a tool to measure and compare social media usage between companies and brands. There is a free 14 day trial that is worth trying out.
keywordtool.io
A keyword generator tool for Google, Youtube, bing and the App Store.
Google AdWords Keyword Planner
Plan your Search Network campaigns and learn what your customers are looking for. Keyword Planner is like a workshop for building new Search Network campaigns or expanding existing ones. You can search for keyword and ad group ideas, get historical statistics, see how a list of keywords might perform, and even create a new keyword……
Google Trends Datastore
Download and play with key datasets from Google Trends, curated by the News Lab at Google team.
Tools
